Has your business started investing in online advertising yet? If the answer is no then I bet that will change in the near future. If the answer is yes then you are part of a growing consensus that online advertising works.
Has your business started investing in online advertising yet? If the answer is no then I bet that will change in the near future. If the answer is yes then you are part of a growing consensus that online advertising works.

In my line of work I have to create 2 – 3 new SEO proposals and quotations each week. These take time to create. Luckily for me I have it down to a fine art at this stage.

Each year I get even more tempted to tear up my credit card. 2010 was no exception. Once I start buying I just can’t stop. In a previous Blog post entitled ‘Add Shops to the Endangered Species List‘, I commented on how I do all my shopping online – I am going to explore that idea in this post.

When dealing with new clients there is a certain amount of information that we would deem necessary to obtain from the client. The answers to these questions will help us to put a strong SEO plan in place. It is also a help that the client is becoming engaged in the process.

The dark arts of SEO can be difficult at times to fully understand. I recently had the pleasure of a hotel manager in Dublin telling me that he would expect top search engine rankings within days. He told me how their hotel had been investing with another SEO company but the results just hadn’t been appearing quickly enough.

The search environment in Ireland is about to undergo a serious functionality change in the not to distant future. The roll out of Google instant will make finding what you want online quicker. Quicker = Good.

For those of you that are new to the world of Search marketing the following article will lay out the types of budget that you would need to consider spending to be a success online.

If you are dipping your toes into the SEO waters for the first time then setting up your website on Google Webmaster Tools should be part of your set-up plan.
For Irish Internet users, Google is the dominant force. More people use Google than all the other search engines put together. Chances are that for many small businesses your Google traffic will outstrip all other traffic sources combined. Therefore, it is wise to understand and to view how Google sees and interprets your site. GWT helps you to see your website through Google(y) eyes